Aditya birla group is the majority shareholder of idea cellular idea cellular was started as a joint venture with the at&t and the tata group after an ipo on the indian stock markets, idea cellular now accounts for a third of the group's market capitalisation. Idea cellular, a telecom operator in india has partnered with magzter, a digital magazine newsstand, to offer its customers access to digital magazines and news from within the myidea app this . Idea-cellular-ltd _strength:maintain _user-generated _weakness:fix about wikiwealthcom wikiwealthcom is a collaborative research and analysis website that combines the sum of the world's knowledge to produce the highest quality research reports for over 6,000 stocks, etfs, mutual funds, currencies, and commodities.
- employee benefits - you can experiment with your field of work. • idea cellular is a publicly listed company • idea is the 3rd largest mobile services operator in india, in revenue terms • recorded a subscriber base of over 78 million as on end november '10 • idea cellular is an aditya birla group company • advertising agency : lowe lintas india. Idea cellular acquired 3g licenses in 11 telecom circles for rs 576859 cr during the spectrum auction in may 20103g services have already been launched in 7 circles out of the 11 circles that idea has acquired licenses.
Brand history: brand history in 2000, merger of tata cellular and birla-at&t gave birth to batata, later it was branded as idea in 2005, at&t disinvested from this business and later tata also decided to have independent telecom company, company had single owner ie aditya birla group listed in bse and nse in 2007 products/services offered: pre paid and post paid telephony internet access via . (q3 result: idea cellular, 2008) idea cellular has strategic alliance with ibm and oracle both have a unique brand image for providing best in class software solutions like crm (customer relationship management) and olap (online analytical processing). Idea cellular launches jeeto bejhijhak offers to drive data usage to launch new brand campaign idea’s new campaign is aimed at further increasing data consumption among its users, while .
Mumbai: idea cellular has launched a series of brand campaign with the message ‘no ajnabee with idea 4g’ this was a series of television commercial promoting digital idea entertainment apps . Overview of idea cellular brand: advertising agencies, festival awards, case studies, creatives, successful works and campaigns. Aditya birla group chairman kumar mangalam birla said that india needs to focus on increasing the skill sets of youth to make the 'make in india' drive more meaningful he also said that new . Vodafone idea limited (formerly idea cellular limited) is india's largest telecom operator, with its headquarter based in mumbai, maharashtra   vodafone idea is a pan-india integrated gsm operator offering 2g, 3g and 4g mobile services under two brands named vodafone and idea . To download idea cellular's advertising and promotion strategies case study idea cellular, brand management, advertising campaign, mobile telephony, brand recall .
Etbrandequitycom brings the latest idea-cellular social analytics, trends and key statistics from facebook & twitter in marketing & advertising industry. Vodafone india and idea cellular might come up with a new brand name after the process of the merger would be completed citing sources a report in the economic times stated that the ground work for the same has already been process, a senior officer working closely with the merged entity’s new . The tagline belongs to the brand it doesn't matter who coined it: sashi shankar, cmo, idea cellular he says, the tagline belongs to the brand it is a brand's promise and persona we will .
Highlights of the marketing strategies adopted by idea cellular: (i) ab as the brand ambassador-though the company was a bit late in appointing abhishek bacchan as the brand ambassador of the company(in october 2007). In their brand planning process, the folks at ogilvy call this the ‘big ideal’ (as against the conventional ‘big idea’) for tang, the juice concentrate brand targeted at kids, ogilvy created a powerful brand ideal, ‘long live kids’. All the displayed merchandise will be delivered by nsi infinium global pvt ltd in case of any queries, please email at [email protected] Mumbai/kolkata: so, which brand will survive if the vodafone india-idea cellular talks end up with the intended result: a merger of the two telecoms firms most brand and telecom industry experts et spoke to pick vodafone they see the british brand, identified by the lovable pug and quirky zoozoos .